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The general trademark of a manufacturer by which the consumer knows its products. A manufacturer can have multiple brand names. Some manufacturers license their brand names to other producers.
Product name:
Product name is a brand's identification of a product, often a model name, but not totally unique as it can include some product variants. Product name is a key part of the Icecat product title on a product data-sheet.
Oral-B Sonic Complete DeLuxe, body
Product code :
The brand's unique identifier for a product. Multiple product codes can be mapped to one mother product data-sheet if the specifications are identical. We map away wrong codes or sometimes logistic variants.
Category :
Electric devices used for cleaning teeth.
electric toothbrushes
Data-sheet quality: created/standardized by Icecat
The quality of the product data-sheet can be on several levels:
only logistic data imported: we have only basic data imported from a supplier, a data-sheet is not yet created by an editor.
created by Braun: a data-sheet is imported from an official source from a manufacturer. But the data-sheet is not yet standardized by an Icecat editor.
created/standardized by Icecat: the data-sheet is created or standardized by an Icecat editor.
Included since: 10 Aug 2006
The date Icecat noticed for the first time that this product was included in the price list of a channel partner
Info modified on: 21 Dec 2015 23:25:13
The date of the most recent change of this product data-sheet in Icecat.
Product views: 5480
This statistic is based on the 61881 using ecommerce sites (eshops, distributors, comparison sites, ecommerce ASPs, purchase systems, etc) downloading this Icecat data-sheet since 10-08-06 Only sponsoring brands are included in the free Open Icecat content distribution as used by 60239 free Open Icecat users .
Long product name Braun Oral-B Sonic Complete DeLuxe, body:
The short editorial description of Braun Oral-B Sonic Complete DeLuxe, body
The Oral-B® Sonic Complete® is the first sonic toothbrush from Oral-B®, designed to effectively remove plaque, gently stimulate gums and naturally whiten teeth.

Marketing text Braun Oral-B Sonic Complete DeLuxe, body

The official marketing text of Braun Oral-B Sonic Complete DeLuxe, body as supplied by the manufacturer
Specifically designed to offer you effective mouth care, Oral-B® Sonic Complete® removes plaque to help prevent tooth decay, promotes firmer, healthier gums, and removes harmful, odour-causing bacteria from your tongue.

-Multiple brushing modes (clean, soft and massage) for a customised clean
-CrissCross™ angled bristles to reach deep and clean between teeth
-Power Tip® bristles to reach more difficult spots
-2 minute timer reminds you to brush each quadrant for the dentist recommended time
-Rechargeable handle lasts up to 14 days between charges*
-Deluxe model with gum massage mode, case and extra brush head also available.

Used twice daily, it is clinically proven to:

-Help improve the health of your teeth and gums
-Effectively remove plaque without irritating gums
-Helps reverse gingivitis for firmer, healthier gums
Short summary description Braun Oral-B Sonic Complete DeLuxe, body:
This short summary of the Braun Oral-B Sonic Complete DeLuxe, body data-sheet is auto-generated and uses the product title and the first six key specs.
Braun Oral-B Sonic Complete DeLuxe, body
Long summary description Braun Oral-B Sonic Complete DeLuxe, body:
This is an auto-generated long summary of Braun Oral-B Sonic Complete DeLuxe, body based on the first three specs of the first five spec groups.
Braun Oral-B Sonic Complete DeLuxe, body. Battery life (max): 336 h
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Technical details
Two minute timer
Ergonomic tapered handle
Colour of product*
The colour e.g. red, blue, green, black, white.
Blue, Silver
Battery life (max)
Maximum battery life. Mobile Mark™ (2002) is the standard often used to benchmark battery life time.
336 h
LED indicators
Indication light