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The general trademark of a manufacturer by which the consumer knows its products. A manufacturer can have multiple brand names. Some manufacturers license their brand names to other producers.
Product name:
Product name is a brand's identification of a product, often a model name, but not totally unique as it can include some product variants. Product name is a key part of the Icecat product title on a product data-sheet.
AV rack
Product code :
The brand's unique identifier for a product. Multiple product codes can be mapped to one mother product data-sheet if the specifications are identical. We map away wrong codes or sometimes logistic variants.
Category :
Stands for audio-visual equipment such as speakers and CD players.
AV equipment stands
Data-sheet quality: created/standardized by Icecat
The quality of the product data-sheet can be on several levels:
only logistic data imported: we have only basic data imported from a supplier, a data-sheet is not yet created by an editor.
created by Sony: a data-sheet is imported from an official source from a manufacturer. But the data-sheet is not yet standardized by an Icecat editor.
created/standardized by Icecat: the data-sheet is created or standardized by an Icecat editor.
Included since: 20 Oct 2005
The date Icecat noticed for the first time that this product was included in the price list of a channel partner
Info modified on: 14 Apr 2015 16:48:23
The date of the most recent change of this product data-sheet in Icecat.
Product views: 11575
This statistic is based on the 61915 using ecommerce sites (eshops, distributors, comparison sites, ecommerce ASPs, purchase systems, etc) downloading this Icecat data-sheet since 20-10-05 Only sponsoring brands are included in the free Open Icecat content distribution as used by 60276 free Open Icecat users .
Long product name Sony AV rack:
The short editorial description of Sony AV rack
AV rack

Marketing text Sony AV rack

The official marketing text of Sony AV rack as supplied by the manufacturer
This is an AV rack for KDE-W50A12U , KDE-W50A11E and KE-W50A10E with 1 glass stand.
Short summary description Sony AV rack:
This short summary of the Sony AV rack data-sheet is auto-generated and uses the product title and the first six key specs.
Sony AV rack, Black, Silver
Long summary description Sony AV rack:
This is an auto-generated long summary of Sony AV rack based on the first three specs of the first five spec groups.
Sony AV rack. Colour of product: Black, Silver. Weight: 24 kg
This is a demo of a seamless insert of an Icecat LIVE product data-sheet in your website. Imagine that this responsive data-sheet is included in the product page of your webshop. How to integrate Icecat LIVE JavaScript.
Weight & dimensions
Weight of the product without packaging (net weight). If possible, the net weight is given including standard accessories and supplies. Please note that sometimes the manufacturer leaves out the weight of accessories and/or supplies.
24 kg
Colour of product
The colour e.g. red, blue, green, black, white.
Black, Silver